MOBILE WORLD CONGRESS 2017
Mobile World Congress is the world's largest exhibition for mobile industry leaders held
annually in Barcelona. Lenovo's presence at this event is nothing short of amazing, and always
grand in scale.
For this project I worked closely with the Lenovo WW Brand Team as they designed the original art concepts for (almost) every wall in the two-story booth built specifically for this exhibition. Leading a small team of designers, including myself, we brought their design concepts to life by building out the large scale files & prepping them for final print production. I also worked closely with the print vendor in Spain to ensure all files for printed correctly & on time.