Lenovo Tech World is an innovation showcase event that allows Lenovo to show the world a different face from the business PC market that they have been known for post-IBM. Lenovo Tech World 2016 took place in San Fransisco, CA.

For this event I worked closely & collaborated with Lenovo's WW Brand team from concept to designing of all large scale and small print pieces. Following all designs through the prepping for final print production & working with print vendors to coordination printing and on-site delivery. I also worked on site during the installation of all artwork. Working with the on-site labor to ensure all artwork was installed in the correct locations and handling last minute design emergencies as needed.

© 2021 by Kelly Oxman

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